"Girls Love Bad Boys", blame this on the laws of attraction. But for some reason, it's the bad boys that always get us. This Phillip Lim's fall '13 ad campaign are in no difference. In fact, Japanese actress Kiko Mizuhara is falling head over heels for the hunky but somewhat dangerous-seeming Louis Simonon on the super-saturated and fast-paced streets of Tokyo.
And we're falling in love right along with them. Check out the short fashion flick below and get psyched for the colder months when these coats will be an ABSOLUTE MUST!